July Virtual Workshop: Selling Snow Contracts

July 22, 2025 – SNowfighters Virtual Event

Selling Snow Contracts – Are you an estimator or a closer?

This full-day session will help snow pros boost close rates by using weather insights, smarter contract models, and proven sales techniques. Through peer discussion and a mock sales meeting, you’ll learn how to move beyond quoting and start closing with confidence. Ideal for sales reps, account managers, and leaders involved in snow contract sales.

AGENDA

9:00 – 9:50 AM: Understanding weather data at a deeper level
9:50 – 10:00 AM: Short break
10:00 – 10:50 AM: Discovering new snow contract models
10:50 – 11:00 AM: Short break
11:00 – 12:00 PM: Selling snow contracts with an educational approach

12:00 – 1:00 PM: Lunch break
1:00 – 1:50 PM: Approaching sales with a more effective approach
1:50 – 2:00 PM: Short break
2:00 – 2:50 PM: Proven sales techniques for selling snow contracts
2:50 – 3:00 PM: Short break
3:00 – 4:00 PM: Putting it all together with a mock sales meeting

Why You Need to Attend This:

Selling snow and management contracts is unlike anything else we offer because of unpredictability of the weather. Will we get 100” of snow or none at all? Nobody knows.
Selling a mix of all-inclusive seasonal and T&M contracts isn’t the best answer because of the risk and undue burden they create.
Increasingly, snow pros are taking a more nuanced approach, equipped with weather insights to educate their clients about statistical probability and the cost impacts of various contract models, resulting in higher closing rates.
In addition, successful snow pros close at higher rates because of the way they approach the selling situation, asking the right questions, and staying in control.
This workshop will provide an overview of sales contract models used by top snow pros, along with some proven sales techniques for selling (and closing!) snow contracts.
If you want to move from being an estimator and providing quotes to being a closer, this workshop is for you.
This virtual workshop includes facilitated group discussion to promote peer-to-peer learning, in addition to the material presented.